Packaging and Merchandising Design - Task2:Taylors Coffee Cup Design
October 23, 2024 7.Oct.2024-25.Oct.2024 (Week3-Week6) QIAN GUOYI / 0369462 / Bachelor of Design (Honors) in Creative Media Brand Corporate Identity / Taylors University Task2:Taylors Coffee Cup Design LECTURES Week4: Packaging and Merchandising DesignBoxes type and boxes styles Common box types: Common Types of Boxes,Folding Cartons,Rigid Boxes,Set-up Boxes,Cardboard Boxes,Corrugated Boxes,Paperboard Boxes 1.Folding Cartons： Rigid Boxes.Rigid boxes (set-up boxes) are sturdier and do not fold or collapse as folding cartons do.They are often, not always used for higher end products where perceived value is important.They are also used when the product within is heavy and in need of extra support. Common Types of Boxes 2.Rigid Boxes Corrugated Boxes.Also called corrugated board, corrugated fibreboard or combined board.Commonly refer as brown cardboard boxes.Typically has three layers.A wavy or fluted layer sandwiched between two outer flat layersCommon Types of Boxes 3.Corrugated Boxes ...
